10 SEO Tips for Dental Practices
An increasing number of dental practices are appreciating the positive impact of having a solid Search Engine Optimization (SEO) strategy in their marketing efforts. The term SEO refers to the skills and strategies that are used to boost the visibility of a website on the search engines’ ranking. It is therefore a matter of paramount […]
Six SEO Tips for Google+ Optimization for Your Dental Practice
As nobody can deny, Google remains the authority over the land of search engines. Google+ can help your SEO strategy if you understand which types of content it likes to share with people who are browsing the web. First of all, you must be creating content in the first place, which many business owners simply […]
The Right and Wrong Way to Present Patient Testimonials
Potential patients are now looking for more than an attractive ad campaign in their local newspaper. More than ever, word of mouth is exceedingly one of the most important ways new business is acquired. So how do you get people talking? First and foremost you must simply ASK! More often than not when a patient […]
3 Tips for Dental Staff Hiring and Motivation
Your business’ strength and success relies heavily on having a highly motivated staff. Hiring, retaining and motivating your staff beyond the first 90 days can be a challenge. There are ways to ensure your dental staff and overall operation run as smoothly as possible from day one, but the responsibility of this success begins with […]
Now That Your Taxes Are Out of the Way, an Even More Pressing Google Deadline is Upon Us
Don’t panic, but another deadline is upon us, and this comes less than one week after your dreaded tax deadline of April 15. Google has been warning us for months that the new algorithm will take place on April 21st, but for those of you whom have been preoccupied with other busy aspects of running […]
Understanding Facebook Retargeting to Improve Conversions
If you are on Facebook, you may have noticed that you see the same ads appearing in your news feed from time to time. Whether you have ever clicked on them or not, it might seem strange to you that the same company would know that you might be interested in their products or services. […]
