Medical Device Marketing Solutions
We help medical device companies more effectively reach providers and other healthcare decision-makers in:
Medical & Surgical Practices
Hospitals & Health Systems
Laboratories
Ambulatory Surgical Centers
Other Acute & Outpatient Settings
CROs & Clinical Researchers
Partner with a Medical Device Marketing Agency that Truly Understands B2B Growth Marketing
Improve product-market fit
Ensure a successful launch
Achieve consistent growth
The focus that Jairus has on the healthcare industry was a big deciding factor. There was a pretty immediate trust because they understand the nuances of marketing for a med device company. It was easy to feel like Jairus is part of our internal team.”
Solve Pain Points & Increase Growth
Jairus leverages decades of industry experience to deliver omnichannel outreach and strategic content marketing for medical device companies looking to regain access to decision-makers and revive their pipelines. As a top digital and SEO marketing agency for medical device companies, Jairus excels in identifying customer pain points, crafting content that directly engages prospects, and reaching decision-makers on several digital channels for unprecedented growth.
Medical Device Marketing Client Success Stories
Meet Jairus founder, Scott Alexander
About a decade ago, I had the great fortune to launch an insulin pump for Medtronic. We launched in 55 countries and generated $500 million in revenue in the first year. I can remember all the steps that went into the launch – months of work crafting messaging and designing collateral. It was an incredible experience and we had a great outcome, but I was left with this gnawing feeling – which of my work actually helped to produce value for the company and which was wasted? I had a similar feeling when I was the VP of Marketing at Mercy/ROi, an innovative player in the healthcare supply chain industry. In fact, this is the fundamental question for medical device marketers.
Four years ago, I bought a digital marketing firm focused on direct-to-patient marketing for healthcare providers. We then built a B2B framework on top of the organization to take those capabilities and focus them on doctors, nurses, and other healthcare decision-makers. For the first time, we’ve created the ability to watch marketing campaigns in real-time and see whether they are actually driving prospect engagement and opportunities for increased revenue.
It’s exciting to come full circle to solve a problem that I felt so acutely, a problem that marketers across the globe have wrestled with since the dawn of time – which of my efforts are driving results, and how much did I contribute to the team’s success? If you’re interested in learning if that framework makes sense for your MedTech company, let us know. I’d love to learn more about the work you’re doing.
The Medical Device Marketing Solution You Need
Jairus offers an innovative sales enablement model, communicating your message online to target audiences (like doctors, healthcare administrators, or patients) to supplement MedTech sales team efforts. From go-to-market strategies and medical device launch plans to physician adoption and patient engagement, we’re a full-service medical device company marketing agency committed to helping businesses like yours change the world – and their bottom line.
Medical Device Companies
Content Development
Brand Development
Public Relations
Event/Webinar Support
CRM/Pipeline Support
Website Development
Digital Marketing
Social Media Marketing
Leverage Our Medical Device Company Marketing Expertise to Grow Your Business
Gain visibility into your sales and marketing process, access key decision-makers, and drive predictable growth with a proven system for medical device innovators. Schedule a discovery call to find out if Jairus is the right fit for your company.